World Medicine Ophthalmics takes a scientific step in eye health: The Ophthalmology Scientific Advisory Board is now active
World Medicine, which continues its efforts to provide accessible and effective products globally, is launching the World Medicine Ophthalmology Scientific Advisory Board in Turkey through its eye health division, World Medicine Ophthalmics. This pioneering step is a first in the field. The board, composed of experts from sub-specialties in ophthalmology, brings together thought leaders who can support the eye products in World Medicine’s extensive portfolio. It plays a critical role in differentiating the company and in its growth in ophthalmology.
World Medicine Ophthalmics Turkey—well known in the eye products market of Turkey’s pharmaceutical export champion, World Medicine—is establishing this Advisory Board to strengthen scientific credibility and reliability. Consisting of physicians from various hospitals, the board serves as strong support and evidence of the safety and efficacy of World Medicine products. With the board’s guidance, World Medicine will be able to manage product development and improvement processes swiftly based on clinical feedback.
Comment from leadership
Dr. Aytekin Bulut, Country Director of World Medicine Ophthalmics Turkey, stated: “As a young and dynamic team, our Ophthalmology Scientific Advisory Board brings together thought leaders within WMO Turkey. It serves as a consulting guide, equipped with the knowledge and expertise needed to support our entire product portfolio. With the clinical study and research indicators from the board, our scientific foundations will be further strengthened.”
Highlighting that some competitors only assemble advisory structures when launching a new product in a specific therapeutic area, Dr. Bulut added: “We, on the other hand, have the opportunity to work shoulder to shoulder with our doctors whenever needed. Our board not only includes influential physicians on national and international platforms, it also positions us as a more trusted entity in the eyes of audiences during board meetings—helping us stand out in the industry. With this collaboration, our online training initiatives are creating meaningful awareness across the sector.”
Innovation remains the priority
Since beginning operations in Turkey, World Medicine has consistently taken innovative steps to improve existing treatments and develop new ones. With this foundation, the company is confident that the World Medicine Ophthalmology Scientific Advisory Board will provide the infrastructure to reach long-term, sustainable growth goals—strengthening expertise in ophthalmology, ensuring continuity, and enhancing differentiation in the market.